Siddhu (Allari Naresh) is a young man who hails from Srikakulam, Andhra Pradesh. To pursue his education he joins a college in Visakhapatnam. There he meets and eventually falls in love with a girl called Sailaja (Manjari). After a couple of encounters between the two, Siddhu reveals his love to Sailaja and she too accepts his love. A few days after the incident, the college declares vacations. On the last of the college, Sailaja reveals that her father Obul Reddy (Jayaprakash Reddy), a big time factionist has settled her marriage with Bhuma Reddy's (Vijayaranga Raju) brother. On learning about Obul Reddy, Siddhu tells Sailaja that it would be better to break up than contiune their love as he doesn't want to lose his life over love. He thinks everything practically and reveals his decision. However, Sailaja agrees to separate from him on one condition that Siddhu should come to her marriage and stay with her till the tying of knot by the bridegroom, that too with a smiling face. Siddhu accepts her condition and reaches her village. He withstands his emotions and the teasing of Sailaja. At one stage, Siddhu also tries to tease Sailaja by becoming intimate with her cousin Nisha (Shradha Das). However, eventually he tells everyone that he loves Sailaja and can not live without her. He finally understands that love is greater than life and he is ready to sacrifice his life for the sake of love. At the same time, using his intelligence he creates a situation where Sailaja's father himself comes to Siddhu and asks him to marry his daughter. Siddhu marries Sailaja with the acceptance of everyone in her family.