Embedded with quirky comedy and intense action, this romantic drama revolves around Ravindra Narayan a.k.a Ravi (Allu Arjun), a suave and smart individual who believes in earning quick money rather than toiling like his father Narayana Moorti (Tanikella Bharani) for every month's salary.
Bittu (Sonu Sood) is a hardened criminal who is planning with the local MLA Varadarajulu (Kota Srinivasa Rao) to rob ₹15 billion (US$220 million) from 'Vizag Co-operative International Bank'.
Ravi gets into a dispute with his father about his attitude and challenges him that he would convert ₹ 10,000 into ₹ 100,000 in quick time. He happens to meet Bittu on his way, who drops him at his destination. Ravi inadvertently reveals his plan of making quick money by betting on an IPL match and also the location of betting to Bittu and his companions on the way. However, his plans turn upside down when police raid the location and is caught red-handed.
During interrogation, Ravi guesstimates that Bittu could have diverted the Police and that he is about to commit a robbery at the Vizag Cooperative Bank. He convinces ACP Raja Manikyam (Rao Ramesh) that Bittu is planning to rob the bank and both go to catch him. Bittu successfully robs the bank and his brother Laala (Shafi) takes the money to the city's dumping yard, as per Bittu's instructions, as the Police follow them. However Police catches Lala, who resists them only to be killed by Ravi. Police try to trace the money but in vain.
Meanwhile, Bittu gets arrested but is rescued in transit by his sidekick Devayani (Sheetal Menon). They go to the dumping yard to collect the money, but Bittu is shocked as the dumping yard is burnt to ashes. Having his brother dead and the money burnt, Bittu decides to kill Ravi.
Raja Manikyam sends Ravi to Hyderabad from Visakhapatnam under Witness Protection Program and makes him to stay at his friend ACP Sitaram (Rajendra Prasad)'s house. ACP Sitaram is a cowardly cop who is afraid of using his gun. One day, Ravi happens to see Madhu (Ileana), a middle class girl who works with travel agent Travel Moorti (Brahmaji), an associate of Bittu. He prepares fake passports for Bittu's gang to help them escape from India.
Ravi befriends Madhu and both fall in love with each other. Ravi steals Madhu's identity card which leads Sitaram and him to know all the details regarding the escape plan of Bittu, in which Madhu would be tricked to pose as Bittu's wife, suffering from vertigo to help him escape easily. Ravi and Sitaram go after Bittu, with Sitaram of the impression that Bittu would go to the airport. However, Bittu plays a trick on them and escapes through another route. Ravi, however, outwits Bittu and forces Sitaram to go in the route taken by Bittu.
Ravi and Bittu confront each other and Bittu threatens to kill Madhu. However, Devayani forces Bittu to abandon Madhu as Bittu is surrounded and they escape.
Bittu vows to exact revenge on Ravi by targeting his family. He decides to kidnap Ravi's family, but before he could, Ravi shifts his family to Hyderabad. Frustrated, Bittu seeks the help of Varada Rajulu to help him escape to abroad. But Varadarajulu tells him that he is helpless in this matter and says that he had already spent too much for his escape.
Enraged, Bittu kills him. But before dying Varadarajulu tells the truth that he and Raja Manikyam had the custody of the loot. Bittu makes a deal with Raja Manikyam and traps Ravi in a car blast with Manikyam faking his death. Ravi gets arrested but is released on bail by Sitaram. Ravi realises the foul play and also that Manikyam too is involved in the robbery. Meanwhile, Ravi's family is kidnapped by Travel Moorti. Ravi manages to save his family but not before Travel Moorti shoots his father. Narayana Moorti is shifted to ICU where he prods Ravi to restore the 15 billion to the Bank.
Meanwhile, Ravi's sister is kidnapped by Devayani and Bittu shifts her to Visakhapatnam. Ravi and Sitaram leave for Visakhapatnam to stop the money to be shifted to the ship in the seaport. Ravi finds that the whole money is being transported in 1 of 3 containers by Bittu to the sea port. He finds out the right container and the driver of the container. He uses his sharp wit to divert the container and makes it stop before the very bank from which the money was stolen ie 'Vizag Co-operative International Bank'.
Bittu is confronted by Ravi and Sitaram and a fight arises between Ravi and Bittu. Sitaram shoots Bittu while he tries to kill Ravi and by their last conversation, Ravi comes to know the location of his sister and Devayani and saves his Sister while Sitaram apprehends Devayani. The film ends with Sitaram transforming into a tough cop and Ravi having a change of mind and starting to believe in hard work.